Blogroll – 15 February 2008

This week, branding is the name of the game. The BCBusiness blogroll pulls together a sampling of posts from around the Web to give you some ideas.

Stop listening to me!
posted by Neil Patel
Quick Sprout
"Have you ever told anyone a business idea that you had and they responded back to you in a discouraging fashion by telling you that your idea sucks? Well this happens to all of us, and if you always listen to these type of people, you will never get anywhere in your life." More...

A taste for magazines?
posted by D. B. Scott
Canadian Magazines
"A new magazine ad campaign for Welch's grape juice involves lickable “Peel and Taste” samples. Next month, readers of People magazine will be offered the chance to peel back some metal foil and get a sample of the the juice." More...

A Slightly Messy Valentine
Darren Barefoot weblog
"Over at his DIY-ads startup, AdHack, James posted an excellent Valentine’s Day stop-motion animation video by AdHack user Giant Ant Media (the audio is slightly unsafe for work). It’s very clever. While it obviously could become an ad for chocolates or something, I thought it might work as a seasonal ad for one of those awful men’s body sprays." More...

JUNK MAIL IS NOT GREEN
by Christopher Bennett
Green Politics Blog
"Good news for people who hate getting junk coupons/flyers in the mail and want to save the planet too. The Globe and Mail posted this story you should read, then forward to everyone you know." More...

Stand Out From Your Competitors: How To Effectively Present a Case Study (and How To Impress Me)
Web Strategy by Jeremiah
"As a vendor, part of your job is to represent yourself well in front of prospects, customers, partners, media, investors and analysts. In nearly all of those cases, you’ll be expected to tell a case study. In the space that I cover there are over 70 vendors, and you really will need to stand out of the crowd, telling an effective, memorable case study can really help." More...

Every week, BCBusiness brings you highlights from the West Coast blogosphere. To see all past Blogrolls, go to: Blogroll Archive