Inquiring Minds Podcast Small Business: Elana Rosenfeld

photo:Jupiter Images

In this edition of the Small Business Inquiring Minds podcast, Laura Morrison asks Elana Rosenfeld, CEO, Kicking Horse Coffee: How do you compete with the big companies?

"We stay completely focused on who we are, what our story is, the quality of our product, what we believe in and we just keep that kind of straight-and-narrow path and we don’t diverge depending on what our competitors are doing." - Elana Rosenfeld

Laura Morrison is a reporter with BCBusiness magazine.

Other Small Business Inquiring Mind Podcasts

• Nicole Allen, senior consultant, Allen Consulting
• Shawn Jones, president, West Coast Steel

Go back to the Small Business Guide

Listen to other Inquiring Minds podcasts.

• small business,
• inquiring minds podcast,
• inquiring minds,
• Business Sense,