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 <title>The Gen Y Guide</title>
 <link>http://www.bcbusinessonline.ca/bcb/top-stories/2008/04/01/gen-y-guide</link>
 <description>
		&lt;img src=&quot;http://www.bcbusinessonline.ca/files/articles/GenY_4.jpg&quot; alt=&quot;GenY_4.jpg&quot; title=&quot;GenY_4.jpg&quot; width=&quot;125&quot; height=&quot;125&quot; /&gt;&lt;br /&gt;
		&lt;p&gt;by Peter Severinson&lt;/p&gt;
&lt;br /&gt;
		Gen Y – also known as Generation Next, the Millennials and the Echo Boom – has more power and greater choices than any cohort to come before it.&lt;br&gt;
&lt;br&gt;
We’ll tell you about some B.C. companies that have devoted plans to deal with Gen Y. Each has recognized that this generation brings unique challenges to business, and each has accepted a critical idea: in this labour market, businesses are adapting to Gen Y, not the other way around.		&lt;br /&gt;&lt;br /&gt;

&lt;p&gt;&lt;a href=&quot;http://www.bcbusinessonline.ca/bcb/top-stories/2008/04/01/gen-y-guide&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.bcbusinessonline.ca/bcb/top-stories/2008/04/01/gen-y-guide#comments</comments>
 <category domain="http://www.bcbusinessonline.ca/top-stories">Top Stories</category>
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 <pubDate>Tue, 01 Apr 2008 13:59:00 -0700</pubDate>
 <dc:creator>&lt;p&gt;by Peter Severinson&lt;/p&gt;
</dc:creator>
 <guid isPermaLink="false">2262 at http://www.bcbusinessonline.ca</guid>
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